QStreaming to roll out on all QF 767s

Jul 19, 2012 No Comments by

After a successful trial on one 767, QANTAS has confirmed the QStreaming IFE will be rolled out across all the 767 fleet starting from Q4 2012. iPads will continue to be distributed to both Business and Economy Class. Aircraft fitted with this product will initially operate mainly on trans-continental services. “Following the successful trial of […]

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Jetstar adds Darwin – Osaka services

Jul 17, 2012 No Comments by

Jetstar will launch Darwin – Singapore – Osaka Kansai services from 01NOV12. The DRW-SIN services will use A321s while the second sector SIN-KIX will use 2 class A330-200s. Flights will operate thrice weekly. This will be the second flight using 332s intra-Asia, the first being SIN-PEK as an extension to the MEL-SIN services. Jetstar also […]

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Hawaiian Airlines adds Auckland

Jul 16, 2012 No Comments by

Air New Zealand’s monopoly on Auckland to Honolulu services will come to an end from March next year, with Hawaiian Airlines announcing thrice weekly 767-300ER services HNL-AKL. “This new service will not only help grow the attractive Hawaiian market across a number of islands, but also will offer connections to a wide range of great […]

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QANTAS adds Christmas Creek, WA to its network

Jul 13, 2012 No Comments

QANTAS will commence twice daily 737-800 services Perth to Christmas Creek, WA from 01AUG12. The flights are loaded for restricted sale in the distribution systems and are clearly marked as “Charter Service”. The company most likely chartering this service is FMG Fortescue. This will be the only scheduled commercial jet service operating to Christmas Creek. […]

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Maximising Airline revenue through market definition: strategic methods.

Jul 13, 2012 No Comments

Introduction – how airlines define their markets and applicable strategies At its most basic level and definition, the premise behind marketing is to match the product with the target market. This is largely achieved by the firm having a clear definition of the market that is being targeted. Given the large operational costs in the […]

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United orders 150 Boeing 737s

Jul 13, 2012 No Comments

United Airlines has ordered 150 Boeing 737s including 100 of the new 737 MAX-9 and 50 737-900ER. The order which is worth US$15billon was announced at the Faranborough Airshow 2012. “These airplanes that we’re ordering today are not only more fuel efficient, but they’re operationally more reliable,” United’s President and Chief Executive Officer Jeff Smisek […]

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Lufthansa adds 2nd 747-8 station

Jul 12, 2012 No Comments

Effective 06AUG12, Lufthansa will add its second 747-8 destination after Washington Dulles (IAD). LH will operated daily services on the FRA-DEL. Next 747-8 destinations to come online by the end of 2012 will be Bangalore, Chicago O’Hare and Los Angeles LAX. LH has ordered 20 747-8s in addition to 20 options. It has recently taken […]

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American Airlines moving forwward with merger plans

Jul 11, 2012 No Comments

AMR, American Airlines’ parent company is moving ahead with merger options, with the most likely contender being US Airways. AA is presently in C-11 BK protection and is looking at ways to exit this, the merger with another carrier being a likely option. AA is a member of oneworld whilst US Airways is a member […]

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Boeing expects 747-8i orders at Farborough Airshow

Jul 10, 2012 No Comments

Since Lufthansa commenced revenue services with the new 747-8i the airliner has gained renewed interest from a number of carriers. Boeing expects to announce possible orders or letters of intent at Farnborough Airshow. “There are some very, very active campaigns right now. We expect a series of orders for the next few months and over the […]

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Virgin Atlantic set to launch Heathrow – Moscow services

Jul 10, 2012 No Comments

Virgin Atlantic is planning to launch Heathrow – Moscow services should it be successful in securing slots. These slots will become available as a consquence of BA’s takeover of British Midland-BMI. As approval of the takeover BA is required to release some of BMI’s Heathrow slots.  ”Our core flying has always been across the Atlantic […]

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